The City of Gastonia’s Communications and Marketing Department was among 19 North Carolina governments to earn recognition in the North Carolina City & County Communicators’ (NC3C) 2021 Excellence in Communications Awards. The City won three first place awards and three second place awards for print, digital, and internal communications.
“These awards are a testament to the great work our Communications and Marketing staff is doing to tell our City’s story,” said City Manager Michael Peoples. “Our mayor and council, residents, visitors, customers, and others rely on effective communications and marketing to help them make sound decisions and future planning.”
The awards were announced April 29, 2021, in conjunction with NC3C’s virtual 2021 annual conference. All 168 award program entries were judged by professional communications peers from the Minnesota Association of Government Communicators.
“Congratulations to all the winners. You deserve your award, and you deserve to be recognized for your hard work,” said NC3C President Joshua Harris, City of Lenoir, NC. “Communications is an important part of local government operations, and one goal of NC3C is to recognize those communicators across the state who create great content and help keep our citizens informed. Keep up the good work. You make me proud to be part of NC3C.”
The City of Gastonia received awards in the following categories:
- Print brochure: City of Gastonia Strategic Plan
- Social media campaign: The End of Curbside Recycling
- Writing: “Front-line Defense Against the Coronavirus” (April 2020 Employee Focus newsletter)
- Print brochure: City of Gastonia Advocacy Agenda
- Website: Website Redesign
- Internal digital newsletter: Employee Focus
The City’s Communications and Marketing Department employs three staff persons and offers a wide range of communications and marketing services to internal clients, including strategic planning, media relations, digital communications, print, and advertising.
The purpose of North Carolina City & County Communicators is to encourage professional development and networking among local governmental communications professionals. The organization was formed in March 2007 and consists of professional government communicators from around the state. For more information about NC3C, visit www.nc3c.com.